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Robotics and Automation Systems
Industry Manufacturing
Duration 3 Years

Robotics and Automation Systems

The client is one of the world's leading suppliers of intelligent robotics, plant and systems engineering and is driving digitization in industry. With sales around 4 billion euro and around 15,000 employees, offering customers everything they need from a single source. From robots and cells to fully automated systems and their connectivity in markets such as automotive with a focus on e-mobility & battery, electronics, metal & plastic, consumer goods, e-commerce, retail and healthcare.

Our client identified the need to become more profitable, as challenging market dynamics such as COVID and fierce competition were creating big price pressures.

PricingWorks successfully guided the client through their pricing challenges, providing the initiatives and roadmap towards achieving pricing excellence.

Key Highlights

  • Conducted a full-scale Pricing Maturity assessment including data analyses and data analytics.
  • Identified & implemented "quick wins" generating an EBIT improvement between 0.7% and 1.3%.
  • Implemented Rule-based Pricing, generating an EBIT improvement between 1.5% - 3%.
  • Negotiation trainings, delivering measurable benefits in increased deal success rates and better long-term relationships.

Results Achieved

  • Comprehensive overview of client's pricing & sales overall performance and ability to implement quick wins.
  • Enhanced negotiation capabilities through AI-assisted simulations and real-world practice, enabling teams to confidently manage complex discussions and drive superior deal outcomes, deeper client relationships, and higher sales performance.
  • Ability to optimize pricing in real-time based on various pre-defined criteria together with the client by using machine learning models.

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