Services

Sales & Negotiation Enablement

Training and reinforcement that improves real negotiation outcomes — with practical tools teams use before and during deals.

  • Better deal quality (price, structure, concessions)
  • Stronger value and price defense
  • Consistent discount discipline across teams
Book a scoping call

20–30 minutes. We'll propose a program format that fits your deal reality.

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What it is

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We build negotiation capability that shows up in real deals — not event training that fades after a week. The focus is practical: preparation, strategy, tradeables, and discipline in concessions and approvals.

We connect negotiation with pricing reality: guardrails, guidance, and what the organization needs to protect margin while still winning the right business.

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Program timeline

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01
Train
02
Practice
03
Apply
04
Reinforce
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What participants leave with

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  • Deal preparation templates
  • Concession strategy tools
  • Roleplay scenarios
  • Manager coaching guide
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What changes for you

]
01

Stronger preparation discipline

Teams enter negotiations with clear targets, tradeables, and walk-away logic.

02

Better concession control

Concessions become intentional trades — not reactive giveaways.

03

Consistent approach across teams

Leaders reinforce a shared language and repeatable habits.

04

Visible improvement in deal outcomes

Track real margin and win-rate improvements across your portfolio.

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What you get

]

Deliverables

INCLUDED IN YOUR ENGAGEMENT
  • Negotiation playbook (field-ready)
  • Deal preparation templates (one-page formats)
  • Roleplay scenarios tailored to your segments and deal types
  • Manager reinforcement toolkit (how leaders coach behavior)
  • Optional: deal clinics / coaching sessions after training
  • Optional: onboarding module for new sellers
6 items included

Sample artifacts

Deal prep one-pager

objectives → constraints → tradeables → plan

Concession strategy checklist

what to trade, when, and at what cost

Roleplay scoring rubric

evaluation criteria for practice sessions

At a glance

Typical duration 2–12 weeks (single cohort to multi-wave rollouts)
Best for Sales leaders, Key Accounts, Commercial Excellence, Pricing leaders
What you get
  • Playbook + templates
  • Roleplays
  • Manager reinforcement toolkit
Engagement formats
  • Core training
  • Advanced module
  • Leaders coaching
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How we deliver

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Our Negotiation Excellence Loop™ (NEL)

01

Align

Goals, deal types, current friction points.

Typical outputs

context analysis · priorities

02

Train

Practical models and repeatable preparation routines.

Typical outputs

playbook · templates

03

Practice

Roleplays tied to your real scenarios.

Typical outputs

roleplay sessions · feedback

04

Apply

Templates and rituals used on live deals.

Typical outputs

deal prep tools · adoption

05

Reinforce

Coaching + leader toolkit to make it stick.

Typical outputs

manager toolkit · clinics

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Frequently asked questions

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Is this only for Sales?

Sales is central, but alignment with Pricing and leadership makes it stick.

Can you tailor it to our deals?

Yes — roleplays and templates are built around your segments and deal patterns.

How do you ensure the training sticks?

Reinforcement loop: practice + templates + coaching + leader enablement.

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Ready to start?

Improve negotiation outcomes — with tools teams actually use.

Book a scoping call and we'll propose a program format that fits your deal reality.

Book a scoping call

20–30 minutes. We'll map your needs to a clear next step.

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